In the years that preceded the recession of 2008, ownership of a home in The Cliffs Communities, whose properties extend from the Asheville, NC, and Greenville, SC, areas to Lake Keowee, was beyond the grasp of any but the well-to-do. Prices for homes started around the $1 million mark. If you wanted to dip your toe in the water with the more modest purchase of a lot, you faced a personal tipping point within 30 days of closing: Join the club or not. If you decided on membership, you ponied up as much as $125,000. If you decided not to join, then your piece of property forever would wear the golf community equivalent of the Scarlet letter: Neither you nor anyone you sold your home to would ever be able to join the club at The Cliffs. Of course, once the new property owners determined that they had essentially ostracized themselves from the key activities in the community, they were free to buy a second property and attach membership to that piece of land. (Some people actually did that.)
        Of course, the recession and a lack of customers changed that particular membership scheme, probably forever; The Cliffs, under its latest owners, today maintains a hybrid of that original plan which provides a bit more flexibility to its resident owners and at a price for full-golf membership that is $75,000 lower than the former peak price. At $50,000, it is a good deal for those who can afford it.
CliffsKeoweeVinpar3The Cliffs at Keowee Vineyard course, designed by Tom Fazio, is consistently ranked among the top layouts in South Carolina. It is one of seven courses available to Cliffs golf club members.
        Prices for homes in The Cliffs Communities are moving back toward their pre-recession levels; developer lots begin at $169,000. However, anyone considering the purchase of a resale property at The Cliffs had better make sure to ask their buyer agent if a membership is attached because, in that regard, the new Cliffs owners are adhering to the old scheme.
        "If a resale lot does not have an active membership," The Cliffs membership office indicates, "its owner or purchaser cannot obtain one in the future."
        Instead, they will need to opt for a developer-owned property -- there are a good choice of those -- and choose from a menu of membership plans within 30 days of closing. If, for example, the buyer selects a "Wellness Membership," she can upgrade to another plan later but will only be able to downgrade the membership upon the death of a spouse or upon demonstration of "hardship."
        The Cliffs' full-golf membership for $50,000 provides reciprocal privileges at all seven golf courses and full access to wellness centers, clubhouses, dining and marina facilities, as well as outdoor activity areas, including hiking and walking trails, private parks and pavilions. Monthly dues in 2013 were $892 for play at all courses without the assessment of a green fee; and $802 per month for no-fee play at the member's chosen "home" course and modest green fees when playing any other Cliffs course.
        Other Cliffs memberships include a Sports Membership at $35,000 ($453 per month dues) and limited play on Cliffs golf courses; a Wellness Membership ($20,000/$319); and Social Membership ($20,000/$160).

        We love Bowden's Market Barometer, and not only because the comprehensive golf industry follower gives us a shout out every once in a while, but also because we learn something every time the bi-monthly digital issue arrives in our inbox.
        Bowden's editor Judith Shè actually threw two bouquets our way in her latest issue. She called your editor a "golf communities guru" -– I'm still blushing –- in announcing our new Golf Homes for Sale section and its links to the full listings of properties for sale in some of the Southeast's premier golf communities. And she also referred to a recent "Rant" I published in defense of golf and its future. (I'm still waiting for it to go viral, hint hint). That opinion piece was first published in our own monthly newsletter, Home On The Course, and later reprinted here.
        Those with a casual interest in the golf industry, golf real estate, golf resorts and golf marketing should consider a subscription to Bowden's Market Barometer. Here are just a few of the topics covered by the issue that was published earlier this week:

• A comprehensive overview of the "Healthiest Housing Market in Years."
• A forecast for the second-home market with an in-depth look at sports tourism and its effect on the vacation real estate market and the "fractional," or shared-ownership, industry.
• A five-page detailed market overview of the Grand Strand of Myrtle Beach that is as comprehensive as you will find anywhere.
• Updates on new golf courses and resorts; multiple initiatives to "grow" the game of golf, especially in the junior age group; updates on golf communities (some things we learned about in reading the publication); and enough other good material to fill 27 informative pages.

        Don't take my word for how insightful and provocative Bowden's Market Barometer is; just send me a note and ask for a copy of this latest issue. I'll email it to you right away (well, at least if it is not the middle of the night). I'll even sign you up for our own Home On The Course free monthly newsletter. (Please make note if you do not want to subscribe.)
        Thanks.....Larry Gavrich, Founder & Editor, Home On the Course

Grande Dunes BridgeThe latest issue of Bowden's Market Barometer includes an incisive overview of the Myrtle Beach, SC, market. Pictured is the bridge that spans the Intracoastal Waterway between Highway 17 and the Grande Dunes Resort.