Private clubs suffering the ill effects of the recession that began in 2008 and is hardly over have essentially two paths they can take to securing their futures:  They can convince current members to fund improvements that make their club more attractive to future members (and help retain current members); or they can lower their prices to attract

Lowering dues and initiation fees to attract new members does not work for everyone.

increasing numbers of new members from a smaller universe of potentials.  The first path is problematical; many long-time conservative members (read “older”) think they pay more than enough already and are skeptical that modest increases will fund enough improvements to matter.  The second path seems easier to those who guide the golf club and is often the path of first resort because it skirts the issue of extra assessments that might alienate current members.

        But lower prices come with their own set of problems.  One is the obvious one; low or no initiation fees can’t help pay for capital and other improvements (new grass cutting equipment, higher fuel costs, hiring that extra waitress in the clubhouse) and lower dues exacerbates maintenance issues.  The only way to properly fund the upkeep of the golf course and other parts of the country club infrastructure is to generate many new memberships. In the current economy, good luck.

        Kathleen Kingsbury recently published an interesting overview of the dilemma private golf clubs face in the current environment.  It is one of the more balanced we have read in recent memory and should be helpful to those contemplating membership in a private club –- inside or outside the gates of a golf community –- as well as members who are involved in club governance. You can read the Reuters article by clicking here.  We know plenty of high quality private golf clubs in the southern U.S. that have lowered their fees.  If you want to discuss those in areas you have targeted for a future golf home, please contact us.

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         We learned about the Reuters article from two web sites published by lawyers interested in golf club issues.  We have been reading attorney Rob Harris’ Golf Dispute Resolution site for months now and find it both informative and entertaining.   Today at his site, Rob noted his new acquaintance with David Cronheim, who publishes Tee, Esq., a similar site that debuted only in March and which noted the Reuters article in a blog post. TeeEsq.com seems a little broader in nature than Rob’s site, going beyond just the legal aspects of golf to include such topics as country clubs for sale, the acquisition of golf retailer GolfSmith by a Canadian company and other issues not of a strictly legal nature.  But you certainly do not need anything like a law degree to appreciate Golf Dispute Resolution; on the contrary, its focus on the interesting and unusual aspects of the operational side of the game is refreshing and entertaining.  I recommend both sites to anyone interested in the foibles of the golf industry, especially the foibles-loaded topic of country club operations.

        I probably don’t remind readers enough that it is possible to have a deeply satisfying golfing retirement in a community that was not strictly planned as a golf community.  In almost all such cases, especially for golf communities that do not maintain a guarded security gate, homeowner costs are cheaper in a non-planned development than in one whose golf course and surrounding real estate were set up together.  Often, even though they "feel" like planned golf communities, there are no homeowner dues at all.

        The Thornblade Club in Greer, SC, and its surrounding neighborhood are fine examples of how two separate components can appear to live in perfect harmony.  The highly rated Tom Fazio golf course, renovated exquisitely a few years ago, is at the core of the community, literally and figuratively.  The wide range of home styles, mostly brick, radiate around the layout, which features a number of funneled fairways and Fazio’s customary cloverleaf bunkers.  Some of the fairways, especially the 18th, are half a funnel, which is to say sloped on one side with the potential for slipping off the other into danger if your tee shot is not well placed.  The course, which is open year round, is always in excellent condition and a fair challenge for all manners of players…

        …except, perhaps, the professionals, who now tee it up at Thornblade this time of the year at the BMW Charity tournament on the Nationwide Tour -- and those who practice there.  (Former U.S. Open champ Lucas Glover learned the game at Thornblade, and the Haas family owns a home beside one green (it's owned by patriarch Jay).  Yesterday, current BMW event leader Cameron Percy shot a 62 on the 6,688-yard layout.  Still, the fact that the leader is “only” 14 under par on a course that plays as short as any on the professional tours is testimony that Thornblade is no pussycat.  A 66 was the second-lowest score among the other leaders yesterday.

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A stream runs through Thornblade, but a pond can wreck havoc too.

 

        Greer is anchored by the enormous operations of BMW of North America.  The plant and offices and all the auxiliary businesses that support them has had a stabilizing economic effect on the area.  The Greenville area is one of the most under-appreciated locations for retirees looking for an active and golf-oriented lifestyle.  The city is as diverse as the more popular Asheville, NC, with real estate prices comparably lower.   For those looking for more elaborate and somewhat more rural golf communities, but still within striking distance of Greenville, two of The Cliffs Communities are within a half hour -– Cliffs Valley and Cliffs at Glassy.  Given current bankruptcy proceedings, from which we understand The Cliffs might emerge in a matter of weeks, real estate prices are at their low ebb.  For those with a slight appetite for risk as well as high-end living at bargain prices, contact us to talk about The Cliffs. 

        For those oriented more toward a classic golf club with a diverse and engaged membership, and a golf course good enough for the pros but no back-breaker for the average player, Thornblade, with single-family homes ranging from $400,000 to $1 million+, is a great choice.  Either way, you will be close to the interesting, stable and up and coming Greenville, SC.   Please contact us for more information.

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The fairway on Thornblade's finishing hole gives new meaning to "slope rating."